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Upcoming Events | Past Events


Fly Fishing Film Tour 2019

March 7, 2019

The 2019 Fly Fishing Film Tour is coming to Madison on March 7th at The Barrymore Theatre!

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New Year, New Gear

January 7-31, 2019

It's a New Year, and to celebrate all your upcoming adventures in 2019, we're giving away New Gear from your favorite brands! Join us weekdays in January to win incredible prizes that will have you dreaming about vacation days sooner than you think!

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Guys Holiday Pint Night

December 11, 2018

Enjoy an after-work brew from Deschutes Brewery and snacks with the guys while shopping special deals just in time for the holidays!

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12 Days of Christmas Giveaways

December 11-23, 2018

Are you ready to WIN big this holiday season? Whether it's a gift for you or someone you love, get ready to LIKE our Facebook posts for your chance to win!

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Hoofer SNS Film Festival

December 3-4, 2018

The Hoofers Ski and Snowboard club is putting on their first ever Film Festival!! Come out and watch amazing ski and snowboard films from professional skiers and locals!

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Downtown Madison Holiday Open House

November 23-25, 2018

Shop great deals and register for your chance to WIN a giant stocking with hundreds of dollars worth of gifts inside!

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TurkeyDaze - Black Friday Deals!

November 23, 2018

Black Friday at Fontana Sports - Don't miss the best deals of the year!

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Trunk Show at Fontana Sports in Madison

November 10, 2018

Our friends at Seek Dry Goods are bringing their trunk show to our shop so you can stock up on great gifts for the holidays!

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Merrell: Get a Grip on Winter Demo

November 4 - December 8, 2018

Get a head start this winter and join Merrell at Fontana Sports Specialties for an afternoon of Arctic Grip demos from Merrell!

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Downtown Madison Fall Wine Walk

November 1, 2018

The Downtown Madison FALL Wine Walk is hosted by Madison’s Central Business Improvement District. This evening event is a fun, safe way to shop and to enjoy downtown.

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